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THE ASHA WORKING GUIDE
A clear route.
A considered
next step.
How your knitwear range
moves from brief to bulk.
For sourcing, merchandising and product teams: the inputs, decisions and handovers that keep a programme moving.
Explore the workflowDefine the range
Before a sample, a shared brief.
A reference is a starting point. The first job is to understand what the garment needs to do, who it is for and which constraints matter.
Product intent
Category, silhouette, end use and season.
Commercial context
Target cost, quantity and colour split.
Delivery context
Required delivery window and approval dependencies.
FROM YOUR TEAM
A style reference or tech pack, intended customer, quantity by colour, target price and delivery window.
WHAT YOU GET
A development route with the open questions made visible: fabric, fit, trims, branding and cost assumptions.
Agree what we are developing—and what still needs to be resolved.
Develop & approve
Turn the idea into a repeatable standard.
Fabric, fit and cost need to be considered together. Sampling should resolve decisions that production will otherwise have to guess.
Fabric & costing
Review construction, composition, GSM, finish and cost together.
Proto & fit
Check silhouette, measurements, construction and comfort.
Size set & details
Resolve grading, trims, labels, artwork and sample comments.
FROM YOUR TEAM
Consolidated sample comments, fit expectations and approval feedback from the people who sign off the range.
WHAT YOU GET
Fabric direction, development samples and a clearer specification for the garment you want repeated in bulk.
Confirm fabric, fit, measurements and construction. Record any pending approvals.
Plan & manufacture
Make the approved garment work in bulk.
An approved sample starts the production conversation. Material readiness, quantities and the approval calendar determine what can be committed.
Production planning
Connect material readiness, approvals and the delivery requirement.
Bulk execution
Carry the agreed garment standard into production.
Inline QC
Check measurements, workmanship and consistency while work is in progress.
FROM YOUR TEAM
Final quantities, agreed approvals, branding details, packing requirements and delivery priorities.
WHAT YOU GET
A production plan aligned to material availability and approvals, with inline quality checks through manufacturing.
Align the production schedule and outstanding dependencies before bulk proceeds.
Finish & dispatch
Close the programme with the details in place.
The final handover includes the garment and the information needed to receive it. Finishing, packing and dispatch requirements belong in the plan.
Finishing
Review garment appearance, measurements and finishing quality.
Final inspection
Check the completed order against the agreed standard.
Dispatch
Align packing, destination and handover information.
FROM YOUR TEAM
Confirmed packing instructions, destination details and any agreed inspection or documentation requirements.
WHAT YOU GET
Finished garments checked against agreed requirements, with packing and dispatch information aligned to your team.
Confirm final inspection, packing and dispatch readiness against the agreed requirements.
WHEN SOMETHING CHANGES
The update should
help you decide.
Agree the contact points and update cadence at the beginning. When a dependency changes, the conversation should make the impact and the available choices clear.
- 01
What changed?
The material, approval or production issue.
- 02
What does it affect?
The implication for fit, cost, quality or timing.
- 03
What can we decide?
The available options and the next approval needed.
YOUR FIRST CONVERSATION
Bring the brief.
Or the beginning
of one.
A complete tech pack helps. A reference garment, sketch or current style can also start the conversation.
Discuss a development brief ↗Talk to Ankush on WhatsAppA USEFUL STARTING BRIEF
- 01Style reference, sketch or tech pack
- 02Fabric direction or desired hand feel
- 03Size range and fit expectations
- 04Proposed quantities and colour split
- 05Target cost and delivery window
- 06Branding, packing or testing requirements
Not everything needs to be final. Tell us what is decided and where you need development input.
BEFORE WE START
Practical questions.
Can we start without a complete tech pack?
Yes. Share a reference garment, sketch or existing style. We can discuss what needs to be defined for fabric selection, fit development and costing before sampling.
What determines minimum quantities?
Fabric, colour, construction and process requirements all affect minimums. Share the style and quantities by colour so we can discuss a workable route.
How are development and production timelines agreed?
Timing depends on the brief, material availability, sampling, approvals and production planning. Share your delivery requirement early so these dependencies can be considered before a commitment is made.
Where can our QA team review your approach?
See our Quality & Compliance page for fabric checks, measurements, inline quality and final inspection. Discuss programme-specific testing and documentation requirements with us.